Invented by engineer, Bruce Jolly, after struggling to insert traditional studs in the shoes of his horse at a competition, SupaStuds are now the studs of choice for competitors in all sorts of equestrian activities, from polo to driving and show-jumping. Bruce's revolutionary design was thoroughly tested and patented, before being officially launched at the BETA International Trade Fair in 2005. SupaStuds are manufactured by a British precision-engineering company, and distributed through hundreds of stockists in the UK and abroad, including Totally Tack. SupaStuds has expanded its product range into clothing, spanners and stud boxes.